Nearby business organizing cheer section for Cowtown Marathon to engage local community and inspire healthy lifestyles

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This year, the Cowtown Marathon will include a children’s 5K, adult 5K and 10K, plus the half- and ultra-marathon, which are 13.1 miles and 26.2 miles each, respectively.

Three races are scheduled for Saturday: the adult 10K starts at 7 a.m., adult 5K starts at 8:30 a.m., and the Cook Children’s 5K will begin at 9:30 a.m.

Saturday’s races will begin and finish at Will Rodgers Memorial Center.

The half-marathon, marathon and ultra-marathon will be held Sunday morning. All races start at 7 a.m. and runners of these races will also finish at Will Rodgers Memorial Center.

In preparation for the race, 109 resident Andrea Lyster, has been training since mid-December.

The training process has been extremely rewarding, I’ve had a really great support system throughout the process,” she said. “Training has really opened my eyes to the level of commitment that comes with training for a marathon.”

Lululemon athletica, located near the 109 in University Park Village, saw a need for encouragement and support surrounding the event and decided to host a cheer station to support runners.

Lyster said she thinks it’s important for communities to come together during events like Cowtown Marathon.

“At lululemon athletica, we want to be a continuing presence in the lives of the people in our community,” Lyster said. “We see Cowtown as a huge opportunity to get people excited about fitness.”

Plans for a cheering station have been in the works since mid-January, and lululemon athletica stores across the metroplex have assembled to ensure the event goes smoothly.

Trevius Jones, an educator at lululemon athletica in Fort Worth, has been spearheading the cheer station.

“Our team has been meeting once a week in order to check up on where we’re at and make sure nothing goes unfulfilled,” Jones said. “We plan on making this event fun for the entire family. We really just want to love on our community.”

People can participate in activities before and after the run, including promotions and several expos geared toward healthy living.

“The goal for this entire weekend is to bring people together,” said Alexandria Felgar, an assistant manager at lululemon athletica. “This event highlights some great people, and it’s a great time for our city to shine. We not only want to set a good example for fitness in our community, we want to really show up for these people.”

The cheer station can be found at the bottom of the Main Street Bridge in the Fort Worth Stockyards.

“Bring your most obnoxious costumes, water guns, and most of all get ready to rock the socks off these awesome athletes in our community,” Jones said.

Those interested in running the marathon can register until Thursday. For more information, visit www.cowtownmarathon.org .

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