Frogs for the Cure enters video contest with $25,000 grand prize


    Frogs for the Cure entered its annual video into a national competition with a $25,000 grand prize.

    The Pink Glove Dance contest, sponsored by Medline Corporation in Chicago, encourages groups to submit their best videos for a chance to win a donation to the breast cancer charity of their choice. Videos with the most votes could win $5,000 for third place, $10,000 for second place or a $25,000 first place prize.

    Ann Louden, Frogs for the Cure chair, said the organization entered the competition to help the Greater Fort Worth Affiliate of Susan G. Komen for the Cure provide assistance and resources to individuals fighting for their lives.

    “Everyone can vote once a day, from every email address they have,” she said.

    Louden said she had one week after the shoot to edit and submit the video.

    “We shot it on Sep. 28, and we submitted it on Oct. 4,” she said. “It was particularly special for me because it was my birthday.”

    Louden said the committee waited two weeks before they were able to promote the video, which inspired a community to come together.

    “It was very challenging, because we had nothing,” she said. “We had to be mobilized quickly to be able to print all the flyers, cards and information that we needed to tell the story. And we had to do it in three days.”

    Louden said she sent campus-wide emails, countless texts and even used the rain delay at the TCU v. UT football game Oct. 26 to make sure students were aware of the power of their vote.

    “I got hoarse because I went from group to group to group,” she said. “We stayed in the rain to try to help them understand how important this vote is for us. I literally never stopped talking.”

    Louden said she has even created a “war room” in her house where students, staff, supporters and survivors meet to ensure every opportunity to win is taken advantage of.

    “It has been nonstop,” she said. “I could use 50 more volunteers just to help us work through this.”

    As a survivor, it is so impactful to see the support this cause can bring forth, Louden said.

    “We have had layers of people who said ‘yes’ when we’ve called,” she said. “It’s all about spreading awareness, and the more visible we can be, the more effective we will be for the cause.”

    Success in this competition would bestow TCU and the surrounding community with a badge of honor, Louden said.

    “If we can win this, it’s another example of the solidarity of our efforts for this cause.” she said.

    To vote, students can go to and search TCU Frogs for the Cure.

    On Nov. 8 at Billy Bob’s Texas, there will be a benefit at 10:30 p.m. featuring the band Green River Ordinance, who perform the song “Rise Up” in the video. The benefit will also be an opportunity for supporters to cast their last votes before midnight.

    Winners will be announced Nov. 15.